These images are a small sampling of my work over the past 20 years.

I have designed hundreds of websites, applications, logos, presentations, and original content/marketing communications as a Fortune 500 executive, and a solopreneur working on contracts via my own design company.

My work is always changing due to ever evolving design standards, but my design process remains consistent. I always perform deep research before approaching any project, including the prevalent generational, cultural, technical, political, competitive, and psychological factors that are influencing your target audience, which is also known as the 'zeitgeist'.  This knowledge is key to the success of every business initiative to determine relevance, messaging, and positioning for any service or product.

Once the motivations and needs of the target audience are thoroughly established, a well designed website, product, or application can successfully build upon this foundation.